Cookie Policy
Viacurrent automatically utilises information collected through cookies and similar technologies on its website.
What are cookies?
A cookie is a small text file that your web browser transfers to your device (such as a computer, smartphone, or other electronic device) as you use our web pages. It is stored on your device. Cookies enable the website or service provider's systems to identify your browser, record certain information, and remember it. For example, they help remember specific preferences you've chosen on the website, like language preferences. Cookies also assist us in gaining a better understanding of how our web pages are used, and they provide access to certain information. They allow us to count visits and traffic sources, enabling us to measure and improve the performance of our websites.
Cookies can be either "persistent" or "session cookies." Persistent cookies remain on your device even when you're offline, while session cookies are deleted immediately after you close your browser.
What kind of cookies do we use and why?
At present, all cookies employed by Viacurrent are categorised as "third-party cookies." These third-party cookies facilitate features or functionalities offered by external providers in conjunction with our services. They play a role in assisting us with advertising, interactive features, and analytics.
In general, we might use Cookies for these reasons:
a) They are operationally necessary – we may deploy Technologies essential for our website’s operation. These enable access, detect irregular site behaviour, prevent fraud, enhance security, and support different functionality.
b) They help us in performance assessment – we may deploy Technologies to evaluate our website’s performance and gather insights through analytics. This helps us understand user behaviour, track messaging interactions, monitor item/link views, and enhance service quality.
c) They help us with functionality enhancement – we may deploy Technologies to offer enhanced functionality. This involves recognizing your identity during login and tracking your preferences, interests, and viewed items to improve content presentation.
d) They help us with advertising and targeting – we might deploy both first-party and third-party Technologies to deliver content, including ads tailored to your interests. These Technologies also help us assess the effectiveness of delivered content, such as ad click-through rates.
Overview of used Technologies and Cookies
For session replay analytics, we utilise Hotjar. If you wish to opt out of Hotjar's processing of your information on our website, you can follow the provided instructions here.
A comprehensive list of currently stored cookies and other similar technologies is available in the table below.
Cookie
Description
Duration
Type
_hjSessionUser_*
Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Hotjar does not track users across different sites. Ensures data from subsequent visits to the same site are attributed to the same user ID.
1 year
Analytics
_hjFirstSeen
Identifies a new user’s first session.
Used by Recording filters to identify new user sessions.
30 minutes, extended on user activity
Analytics
_hjIncludedInSessionSample_*
Set to determine if a user is included in the data sampling defined by your site's daily session limit.
2 minutes, extended every 30 seconds
Other
_hjSession_*
Holds current session data.
Ensures subsequent requests in the session window are attributed to the same session.
30 minutes, extended on user activity
Analytics
_hjAbsoluteSessionInProgress
Used to detect the first pageview session of a user.
30 minutes
Functional
_hjRecordingLastActivity
Updated when a user recording starts and when data is sent to the server through the WebSocket.
-
Analytics
_hjRecordingEnabled
Set when a Recording starts.
Read when the Recording module is initialized to see if the user is already in a recording in a particular session.
-
Analytics
How to restrict Cookies and similar Technologies?
You can restrict (or remove) the placement of cookies and similar technologies by adjusting your preferences in your browser or device settings. However, please note that disabling or removing cookies may not necessarily prevent device identification and related data collection. Additionally, refusing cookies might limit access to certain functionality and areas of our website. These settings may vary from one browser to another, and you should consult your browser's technical information or instructions on how to delete and disable cookies.
Please be aware that you must separately opt out in each browser and on each device.
Last Updated: 26th of September, 2023
